In close cooperation between FIS, FIS Marketing AG and Helvetia, a new promotion concept for young skiers has been introduced. To increase awareness of U23 skiers, the Helvetia U23 Ranking will be put in place beginning with the 2014/15 season.

Total of 19.998 CHF for the winners
Helvetia, the premium sponsor of the FIS Cross-Country World Cup, will support the new concept by awarding CHF 9.999 for the best U23 male and female in the Overall FIS Cross- Country World Cup standing at the end of the season.

”We are proud of our top athletes’ achievements. At the same time, we want to take care of the next generation of skiers, who will be the future stars of Cross-Country Skiing,” Cyril Grin, Sport Sponsoring Director, Helvetia said.

Special bib and ceremony
During the season, the current Helvetia U23 Leader will wear a special competition bib and a ceremony to decorate the current leader will take place after the competitions. Presentation of the Helvetia U23 Ranking winners will be organized in Oslo (NOR) after the last World Cup Competitions of the 2014/15 season.

“I am grateful for this trophy, which means a lot to me and hopefully for many other young skiers. It can be difficult to see yourself at the top level at a young age. Therefore, I hope my achievements and this trophy can act as a symbol of inspiration to young skiers to put all their efforts and joy in reaching the top – because you can do it!” Heidi Weng (NOR), the best U23 lady 2013/14 claimed.

Source: the official FIS site