The International Olympic Committee last week announced the launch date for its ground-breaking new media destination, the Olympic Channel, where fans can experience the power of sport and the Olympic Movement all year round.
Starting 21st August 2016, the day after the Closing Ceremony of the Olympic Games Rio 2016, the Olympic Channel platform will be available worldwide via a mobile app for Android and iOS devices and at olympicchannel.com.
In addition, athletes and fans can follow the Olympic Channel on its newly launched social media handles on Facebook, Instagram, Twitter and YouTube, and sign up for Olympic Channel updates at olympicchannel.com.
With the goal of providing a new way to engage young people, fans and new audiences in the Olympic Movement, the Olympic Channel is a free platform that will present original programming, live sports events, news and highlights offering additional exposure for sports and athletes all year round. Olympic Channel original programming will include both short-form and long-form content, focusing on elite athletes, their quest for success and sport around the world.
FIS is represented in the governing board of the Olympic Channel through President Gian Franco Kasper who is the Vice-Chair of the Olympic Channel Services. Additionally the IOC is implementing the Sports Data Project to coordinate the information for all Sports and National Olympic Committees that will be used for the Olympic Channel. A steering group has been set up to direct the process which includes FIS Secretary General Sarah Lewis.
Source: fis-ski.com
